Västanvägen 83A, 245 42 Staffanstorp - Sweden
+46 (0) 46 540 95 95

First Class Brands


HOW WE AREFirst Class Brands of Sweden

We are a young, agile Swedish company that offers contemporary and innovative products in the food and beverage industry.

We are growing rapidly and are closing 2023 with a turnover of 32 million EUR and are on track to expand up to 45 million EUR in 2024,​​

Workforce will add up to 70 FT employees. 

We just moved to our brand new HQ in Staffanstorp, Sweden.

First Class Brands - part of The Humble Group

An FMCG group with focus on health and sustainability.

We are a young and innovative family of companies delivering products that are good for you and the planet.


Our passion is to be the obvious choice for conscious people who want to live a sustainable and healthy life. We make it easy for everyone to choose a healthy lifestyle, with no need to make compromises in terms of taste.

We call our product offering ‘healthy wise’.

TWEEKHey, new Tweekster!

Tweek is the next generation candy that fits all. I mean, who wants to say no to sweets? We are on a mission to make the world of candy even sweeter, but with our “tweek”. Our candies are a better option for our health and environment, made with natural flavors and colors. The answer? Sweet potatoes and carrots. Welcome to our candy land of sour, sweet, crunchy, chewy and salty in one perfect mix. And best of all, with tweek you can enjoy sweets without any added sugar, up to 50% less calories and high in fibers.

We believe in finding balance and making more concious choices for a wholesome living.

Welcome to join our candy revolution!
Gluten free
131 calories per bag
Natural flavors & colours

JabusheA revolutionary result of Swedish research!

Our active formula QAL-100 is based on Q10, acetyl carnitine and alpha lipoic acid and has undergone extensive clinical testing and shows visible and measurable results on fine lines and other signs of aging skin. QAL-100 is encapuslated in liposomes that protect the active substances and penetrate the skin in a more effective way.

All Jabushe skincare products are developed and manufactured in Sweden and have 100% vegan ingredients.

  • Active skincare with proven and visible effects against signs of aging.
  • Simplify your beauty routine with quick and easymultifunctional products.
  • The QAL-100 Formula undergoes clinical testing to ensure soft, elastic skin and a fresh glow.
  • All products are developed and glo manufactured in Sweden.​​
  • 100% vegan ingredients.


Ester-CVitamin C for the whole family

Ester-C is one of the world's best-selling vitamin C supplements, backed by research and studies that validate its high quality. These products are designed for the whole family, targeting consumers who are aware of and understand the difference between Ester-C and other forms of vitamin C.

The products are made in Sweden.
  • Clinically studied to last longer than regular Vitamin C†
  • Provides 24-hour immune support*
  • Formulated to contain naturally occurring metabolites, enhancing Vitamin C retention in white blood cells
  • Manufactured in Sweden
  • Non-acidic and gentle on stomach with neutralize pH
  • Immune and antioxidant support

* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.

ProBrandsWe consume it ourselves and we would like to share it with others!

A young Swedish brand that live as we teach. Since 2012, the company's founders have been interested in functional, tasty, healthy, preferably protein-enriched products.

PändyMonday to Sunday!

Pändy believes that snacks can and should be a part of a healthy lifestyle. We produce "better-for-you" products without ever compromising on taste. We take popular traditional snacks and flavours and make healthier, but just as tasty, versions of it. It is our mission to brighten the day for snack lovers worldwide, Monday 2 Sunday.
Our candy contains fiber, erythritol, sucralose and acesulfame-K to taste sweet without adding sugar.